Being told that you are not as brilliant, endearing, or intelligent as you believe to be is difficult. The exact point in your brain’s resistance to changing your perception of yourself as talentless, dumb, and stupid is highlighted by new research.A new study from the University of California, Riverside, gives light on how our brains receive social feedback to alter our perceptions of ourselves. In a study with 46 undergraduate participants, researchers Elder et al. used fMRI machines to see how the traits we say we possess in a self-evaluation task change with information from a fake school admissions committee. They found that when people receive feedback about who they are, they put energy behind maintaining two things: a positive self-view and a coherent view of their traits.